Very are the UK’s second largest online retailer, second only to Amazon. When we created a travelling asset from their logo – everyone asked “how many things can you do with a pink cube?”.

The answer is ‘quite a lot actually’

These TV spots and print executions are just a few of the many, many ways I’ve played with it over the last couple of years. As a visual device the cube has proved tremendously successful, raising recognition and brand awareness levels dramatically.